Magazine Description: The first issue of Cosmopolitan (Cosmo) hit the shelves in 1886. It was a family magazine back then and wasn't transformed into a women's magazine until the 60s. The current issue has Kim Kardashian in a yellow bikini on the front. In typical Cosmo style there are headlines all over the cover giving readers a sneak peak of what to expect inside. Inside readers will find articles about "Fashion", "Love, Sex, & Success", a "Man Manual", "News & Real Life", beauty tips and more. There are many ads throughout which are usually about clothing, perfume, or some kind of accessory.
Critical Evaluation: I used to read Cosmo when I was a teenager. My mother and I would always buy our trashy magazines together when we went grocery shopping. She'd grab People and I'd choose Cosmo. While still very similar in many ways as it was 10 years ago, much has changed about the magazine. The first thing of note was the non super skinny Kim Kardashian on the cover. In the 90s it would have been Kate Moss on the cover, bearing her skeletal frame to the world. The next thing I noticed was the lack of articles about how to get thin. When I used to read the magazine nearly every article was about what clothes to wear to make yourself look thinner, what you could eat to loose weight etc. Magazines such as Cosmo gave a whole generation body issue problems that I know I still personally battle with. Instead this issue was full of body positive imagery. While there were a few ads which popped up for diet pills, the actual content provided by Cosmo was much more positive than in past issues. Instead of telling women and girls how to change themselves, they show how to work with what they have. They do promote healthy lifestyles as well, giving exercise tips and food suggestions, but it's about getting healthy not thin.
Cosmo also includes real life compelling stories. This month's issue had information about sexual slavery told from the women who have lived through it. Cosmo wouldn't be complete though without quizzes and sex advice. Most of this is pretty much garbage and can be quite offensive. For instance the term "The Man Manual" implies to me that women must learn how to control their men, manipulating them into doing whatever they want them to. Don't really think this is the positive model we want to be setting for teen girls. However, the fashion, makeup, hair and health advice would prove useful for those who want to blend into the crowd and stay popular and trendy.
Age: 16+
Challenge Issues:
- Sex
Why I Included This Magazine: Nearly every teen girl has thumbed through a Cosmo at some point. It is almost a teen girl right of passage to take a Cosmo quiz, giggling over the frank sex talk with girlfriends at slumber parties. While many might view the sex additions to the magazine to be too mature for teens, I think it's suitable for most high school juniors and seniors. Teens talk about sex and their bodies all the time and Cosmo is as frank in their discussion as the teens are.












